
Land at Olympic Way, High Wycombe
Olympic Way, High Wycombe, Buckinghamshire, HP13 7PL, UK
1.19 ha
JLL are delighted to introduce an exceptional development opportunity in South East London. This versatile Zone 2 site holds significant planning potential and is suitable for a range of different development scenarios. The parcel is located within a sought-after and desirable part of Lewisham and is located in a strategic position next to New Cross station which benefits from great connections to central London.
LOCATION
The site occupies a prominent position directly adjacent to New Cross Station, benefiting from excellent transport connectivity to central London and the wider transport network. Situated within an area undergoing significant regeneration, the site is within walking distance of local amenities, Goldsmiths University, and the vibrant cultural scene of New Cross and Deptford.
DEVELOPMENT POTENTIAL
Architectural feasibility studies conducted by MICA Architects demonstrate the site has strong versatility and can accommodate a range of uses (subject to necessary consents). The architectural analysis confirms the location is suitable for hotel development, residential schemes, or an integrated mixed-use scheme that maximises the sites' strategic location and planning advantage. For the detailed massing options, please refer to the information available in the data room.
TRANSPORT CONNECTIONS
PLANNING
This site is situated within London Borough of Lewisham's New Cross District Centre and Opportunity Area. Benefiting from the Local Plan's designation as an "Appropriate Location for Tall Buildings" (10-12 storeys), its position within a Creative Enterprise Zone and Regeneration Node along the New Cross Road Growth Corridor creates favourable development conditions. Current policy actively supports brownfield mixed-use redevelopment in such sustainable locations, with minimal constraints due to the absence of specific site allocations, Conservation Area restrictions, or Listed Building considerations. The site's Flood Zone 1 status and excellent accessibility credentials further enhance its development potential, particularly for residential/hotel schemes with active ground floor frontage, presenting a compelling opportunity to deliver a landmark development aligned with local planning guidance.
METHOD OF SALE
The site is offered for sale by informal tender. Interested parties are invited to submit offers on either unconditional or conditional (subject to planning) basis.